Measurements

Size: Small

Bust: 36 - 38 inches + 91 - 96.5 cm

Waist: 29 inches + 74 cm

Hips: open

Bodice Length from Outside Shoulder: Close to 16 inches + 41 cm

Total Length from Outside Shoulder: 43 inches + 109 cm

Zipper Length: 17 inches + 43 cm

Hem Length: 2.5 inches + 6 cm

Seam Allowance: 0.5 inches + 1.25 cm (per side)

Note: Measurements are taken from outside, flat and stretched from seam to seam. This is the maximum size allowable, so please consider individual fit and comfort.

Description

* Lovely late 1950s to early 1960s commercially made designer dress

* Fabric is quality cotton with a white background

* Novelty print with alternate stripes of the geometric print & rose border in shades of gold and blue

* Classic silhouette with a fitted waist and full skirt

* Bodice is sleeveless with a squared neckline

* Fabric is positioned to highlight the geometric border print on both shoulders and down centre front

* Skirt is gathered at waist either side of the centre panel

* Matching self-tie belt

* Back with a V-neckline and metal zipper

* Unlined, finished seams and handstitched hem

* Label reads Horrockses Made in England

Horrockses was founded in 1791 in Preston, UK as a cotton manufacturer. In 1946 the company started Horrockses Fashions Limited and the Horrockses label was born. The clothing was designed in London, using the cotton that was produced by the Horrockses Mill in Preston. Most of their garments were made from their cotton, but they also used other fibres from other makers.

During the 1950s, Horrockses was famous for their colourful cotton floral prints, which were made into full-skirted summer dresses. These dresses were popular not only in Britain but were also imported into the US, where they could be found at upscale stores such as B. Altman. The dresses, even though they were only cotton day dresses, were not cheap and very well made. The company worked at improving the image of cotton and they were very successful. The company’s top designers left in 1958 and the company was sold to Steinberg & Sons in 1964. The label was discontinued in 1983. Courtesy of the Vintage Fashion Guild

Condition

Excellent.

No notable flaws that I can see. It's in wonderful condition for its age.

Please note that these are vintage items that have been used and loved over the years, As such, they may display slight evidence of their age. Any notable flaws above and beyond this will be highlighted here.

Comment

One of the better Horrockses day dresses with more styling than most. Both the print and the design add up to a pretty impressive piece. Please drop us a line if you require additional information about this listing.

Shop Policies

COVID-19

Unfortunately, the pandemic has resulted in a backlog of parcels worldwide. Our local Postal Service continues to operate at increased capacity and assures us that packages will arrive at their destination, albeit with a noticeably longer timeframe.

We now offer an alternate express delivery service via DHL for those of you who want your packages more expediently. This option is currently delivering packages within a seven-day timeframe from pick-up.

Availability
This item is within our selling stock. In the unlikely event that two buyers purchase this item concurrently, payment will be immediately refunded to the latter purchaser. We apologise in advance should this rare circumstance arise.

Postage
We make every effort to post your item within 1-3 days of payment. Should a circumstance arise where we are unable to post within this timeframe (eg we are away at a fair) we will contact you immediately. Please note that our postage charges are based on standard international and domestic air packages - all with tracking. If you want to upgrade to express postage or require insurance, please contact us prior to checkout and we will adjust the rates accordingly.

LayBys/Layaways
Yes we do offer flexible layby/layaway options and are open to negotiation as to the time period. Obviously, the more expensive the item the longer the time you will have to finalise payment. Contact us to see how accommodating we can be :)

Alterations
Obviously, as these are one- off pieces, the fit may not be quite what you need. To this end, we also offer an alteration service by professional seamstresses. Please shoot us an email outlining what you want and we will quickly respond with a quote and timeframe. Costs are kept to a minimum for this service.

Special Orders
If you are looking for something that you don't currently find in our shop - let us know we may be able to help you with a special listing!

Photography
Our photos are taken with a mix of studio and ambient lighting. Whilst we take care with the colour balance of our photos, individual computer monitors register colours differently depending on their calibration. If you want the exact colour shade drop us a line and we will give you the Universal Pantone colours that match the item.

Late 1950s Quality Horrockses Designer Blue Rose Print Cotton Dress - New!