1960s Designer Red & Gold Baroque Velveteen Dress - New!

Regular Price
$240.00 AUD
Sale Price
$240.00 AUD
Regular Price
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SKU #1238


Size: Medium

Bust: 36 inches +  91 cm

Waist: 28 inches + 71 cm

Bodice Length: 15 inches + 38 cm

Hips: free

Sleeve Length: 24 inches + 61 cm

Total Length: 39 inches + 99 cm



* Gorgeous 1960s Mod burgundy red and golden mustard velveteen dress

* Eye-catching Baroque pattern

* Great silhouette with nipped in waist 

* Large inverted pleat at centre front

* Slightly flared sleeves above wrist secured with elastic

* Self tie and back nylon zip

* High quality designer dress

* Label reads Jeanne Booher for Jeunesse

 Jeunesse Label

The Jeunesse Label was owned by Max Blauner of the Lombardy Frocks. Other labels owned by the company were the well-known Suzy Perette  (famous for reproducing Christian Dior designs under licence) and Gigi Young (a sister company producing more mid-priced lines). The up-market New York based Jeunesse label showcased several high-end designers including Jeannene Booher,  


Jeannene Booher

From the 1960s until  she ended up at Maggy London, Jeannene Booher worked for several large design houses,  as well as featuring her own collections. These included  Jeunesse, Pauline Trigere, Jo Copeland, Arnold Scassi, Adele Simpson and David Morris. It was said that buyers from stores throughout the USA believed her designs were the best they had ever seen and compared her to the likes of Courreges, Gernreich,  Tiffeau and Beene.

The famous fashion publicist, Eleanor Lambert, wrote in 1970 ” Jeannene is a whiz at tailoring. She blends classic grace and sophistication with her own snappy angular cut, flaring skirts and sense of the waistline.” Though Jeannene Booher’s Maggie London fashions are still pretty plentiful,  it’s rare to find her earlier designs - of which this is a wonderful example.  If you appreciate clean lines, bold graphic prints and timeless style, then this is certainly a desirable label to look out for when hunting for vintage designer clothing of the Mod period.



This gorgeous dress is in wonderful condition  for its age and I cannot find any faults. Cleaned and ready to wear. Please drop us a line if your require additional information about this listing.


Shop Policies

This item is within our selling stock. In the unlikely event that two buyers purchase this item concurrently, payment will be immediately refunded to the latter purchaser. We apologise in advance should this rare circumstance arise.

We make every effort to post your item within 1-3 days of payment. Should a circumstance arise where we are unable to post within this timeframe (eg we are away at a fair) we will contact you immediately. Please note that our postage charges are based on standard international and domestic air packages - all with tracking. If you want to upgrade to express postage or require insurance, please contact us prior to checkout and we will adjust the rates accordingly.

Yes we do offer flexible layby/layaway options and are open to negotiation as to the time period. Obviously, the more expensive the item the longer the time you will have to finalise payment. Contact us to see how accommodating we can be :)

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Our photos are taken with a mix of studio and ambient lighting. Whilst we take care with the colour balance of our photos, individual computer monitors register colours differently depending on their calibration. If you want the exact colour shade drop us a line and we will give you the Universal Pantone colours that match the item.