1950s British Designer Horrockses Pink & Blue Cotton Dress- New!
Bust: 36 inches + 91 cm
Waist: 27 inches + 68 cm
Shoulder Edge to Shoulder Edge: 16 inches + 41 cm
Bodice Length from Outside Shoulder: 16 inches + 41 cm
Total Length from Outside Shoulder: 44 inches + 112 cm
Hem Length : 2 inches + 5 cm
Zipper Length: None
Seam Allowance: 0.75 inches + 2 cm (per side)
Note: Measurements are taken from outside, flat and stretched from seam to seam. This is the maximum size allowable, so please consider individual fit and comfort.
* 1950s fine grade cotton commercially made day dress
* Fabric design features pink and blue stripes separated by white stripes with black and blue geometric print
* Classic silhouette with a fitted waist and wide skirt
* Bodice is sleeveless with a squared neckline
* Button trough front with white pearlized buttons to the waist
* Below waist there are press studs to close
* Skirt is gathered at the waist
* Unlined, finished seams and hand sewn hem
* Horrockses Fashions label
Horrockses was founded in 1791 in Preston, UK as a cotton manufacturer. In 1946 the company started Horrockses Fashions Limited and the Horrockses label was born. The clothing was designed in London, using the cotton that was produced by the Horrockses Mill in Preston. Most of their garments were made from their cotton, but they also used other fibres from other makers.
During the 1950s, Horrockses was famous for their colourful cotton floral prints, which were made into full-skirted summer dresses. These dresses were popular not only in Britain but they were also imported into the US, where they could be found at upscale stores such as B. Altman. The dresses, even though they were only cotton day dresses, were not cheap and extremely very well made. The company worked at improving the image of cotton and they were very successful. The company’s top designers left in 1958 and the company was sold to Steinberg & Sons in 1964. The label was discontinued in 1983. Courtesy of the Vintage Fashion Guild
No notable flaws that I can see, it is in great condition for its age. The hooks and eyes need refastening which I will have done before posting to buyer.
Please note that these are vintage items that have been used and loved over the years, As such, they may display slight evidence of their age. Any notable flaws above and beyond this will be highlighted here.
Lovely dress from a sought-after label. Please drop us a line if you require additional information about this listing.
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Obviously, as these are one-off pieces, the fit may not be quite what you need. To this end, we also offer an alteration service by professional seamstresses. Please shoot us an email outlining what you want and we will quickly respond with a quote and timeframe. Costs are kept to a minimum for this service.
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